Benefit Cosmetics They’re Real Push-Up Liner Review

We recently teamed up with Benefit Cosmetics and made custom printed hair ties for their They’re Real Push Up Liner.  The hair ties turned out so cute we were intrigued and curious to try their new product.


At first glance, I thought it would be like any other eyeliner pen that I already owned and adding another to my collection would cause it to sit in my makeup drawer and collect dust. Boy was I wrong; I have since made this my go-to eyeliner while the others sit and collect dust.


Initially, I was under the impression this eyeliner was a LIQUID eyeliner in a pen form. Nothing new there, right? The key word here is GEL eyeliner pen. This my friend is innovative and amazing!

For your reading pleasure and valuable information, I have composed a list of pros and cons.


Travel-Friendly– Because of the packaging, this product is easy to take with you when you are traveling. There is no need pack a brush and a typical gel eyeliner in a pot. Simply throw eyeliner pen into your makeup bag, and your are set!

Long Lasting & Waterproof– When they describe this product as long lasting, it is no joke. In fact, it is so long lasting customers have asked suggestions on how to remove it completely. For swatching purposes, I placed eyeliner on my hand, and after rubbing it vigorously the product did not budge. Yes, it faded out a little, but overall the product was still on my hand.

Time Saving– You know how they say “You do not ask a girl with winged eyeliner why she’s late?” That is not the case when you use this eyeliner, because of the tip; application is easy. No struggling with uneven wings. You can blame styling your hair for your tardiness.


Efficient– Again because of the long lasting formula, you do not have to set this eyeliner with eye shadow to make it long lasting. Saving you a step and applying your makeup becomes a much more efficient task!

Versatile– Whether you want a “natural look” or a bold cat eye look, this eyeliner can achieve it all!

Lash Hugging– The angle of the applicator tip allows product to reach the base of the eyelashes with ease; an area other eyeliners have a problem reaching. Causing eyes to look visibly larger.

Matte Finish– You know that shiny look you get with liquid eyeliners? You don’t get that with this eyeliner; the finish is matte and gorgeous.


When I first used this eyeliner, I was in total Love!  There was nothing  anyone could tell me that would make me fall out of Love.  I loved everything about it, I thought it was perfect, match made in heaven! But like any relationship, the honeymoon stage quickly came to an end.  After the first few times I used it, I noticed the product was not coming out as smoothly.  There was product build up that would clump up and small eyeliner particles would form preventing a smooth application.

I gave the eyeliner the benefit of doubt and decided to read other reviews to confirm I wasn’t the only one with this problem.  After doing some research, I read Benefit suggests squeezing out the excess product left of applicator tip to prevent product from drying.  They also suggest quickly putting cap back on your eyeliner to again, prevent it from drying out.  I must say this helped a lot and I was once again in Love.

You know how I emphasized this product was long lasting?  Well yes it is, but it is so long lasting it is hard to take off.  Yes long lasting is a good feature, but it can also be an annoying one.  After a long day of work, fighting with my gel eyeliner to come off is not how I envision ending my night.   I want a product that is long lasting but not impossible to take off.   Benefit suggest using their remover, but it is not something I have come around to purchasing.

Overall, I am still in a happy relationship with this eyeliner.  It is no wonder it has won Allure’s Best of Beauty Award.  Yes it has its cons, but I can live with them.

Additional Tips

  • Benefit Suggests to not use this liner on your waterline
  • Keep your cap on, it prevents formula from drying out and becoming clumpy.
  • For oily lids apply an eye shadow base or concealer to keep product from transferring onto lids.

Holiday 2014 Gift Guide

Our favorite time of year is right around the corner, the Holidays! It has become a CyndiBands tradition to share some of our favorite holiday gifts for you and your loved ones.

Original Beauty Blender

This sponge may look odd, and egg shaped, but it is the best tool you can use to blend your foundation and concealer.  You simply dampen the sponge with water, squeeze out the excess, and it is ready to use!  The unique shape accesses the hard to reach spots, providing you with the perfect professional makeup look finish.



Available at Sephora,, & Amazon

Rosebud Perfume Lip Balm 

This lip balm is a must-have for everyone!  This non-sticky formula helps not only with dry, chapped lips, but with ashy elbows and knees.  Oh and did we also mention it helps ease diaper rash!?


Available at Sephora,

T3 Single Pass X Hair Straightener

For the person on your list that has thick, curly and hard to manage hair!  Your hair looks only as good as your tools are.  With this hair straightener, you get the sleekest, shiniest  and straightest hair.  Read More..


Available at Sephora,, and Macy’s

Anastasia Beverly Hills Dip Brow Pomade

Hands down the best product for defining eyebrows.  This formula goes on smooth, and it is completely blendable for a flawless, long lasting & natural look! Available in 8 different shades.

ABH DipBrow

Available at, Sephora, & Ulta

Maybelline Volum’ Express Pumped Up Colossal Mascara

I have tried several different types of mascaras both high end and drugstore brands, and I must say this mascara has been one of the best ones with both price and quality.  It gives my eyelashes volume and length without clumping up while holding the curl.  Simply amazing and a great stocking stuffer!



Available at Target,, Ulta



Personalize your gifts and make them extra special by adding a CyndiBands Gift Tag.  These Cute hair ties come in a set of five individually packed hair ties with a select color scheme and five different colors and prints.


Introducing CyndiBands Holiday 2014 Collection

We are very excited to launch our new Holiday Collection.  This year our Holiday packaging is cuter than ever!  There’s a set for every style and taste.  Whether you like the vibrant holiday hues or prefer the traditional ones, there’s something for everyone!



A popular Holiday trend this year is vibrant hues of turquoise and red combined to create a modern yet sophisticated Holiday look.  Our Holiday collection features hair ties in this color combo with beautifully designed, matching packaging.

Annika 5 Pack of Hair Ties

Making its debut this year is our set Annika.  A set of six hair ties with 5 solid colors in Turquoise, Peacock, Light Silver, White, Red and an accent polka dot printed hair tie.



Holiday Gift Tags in Berry

Already a best seller on is our Berry set of five individually packaged gift tags.  These cute and adorable gift tags allow you to personalize your gift  in style while giving a sampler of our fabulous hair ties. For easy placement simply use the attached silver cord to tie or hang from a gift bow or gift bag.  Additional colors and styles  available.


 Christmas Ornament with Hair Ties in Joy

Welcome the holiday season with Joy, a clear,  plastic and re-usable  ornament.  Complete with six hair ties in printed and solid colors and closed off with a sheer, red bow.  Hang as decoration on your Christmas tree with the metallic silver cord.  Additional colors available.




For the rest of our Holiday Collection visit

CyndiBands Florals

Floral prints: an ongoing trend that is sophisticated, modern and fresh.  Seen on items like dresses, purses, jeans and now even hair ties! Embrace your inner lady and shop our newest collection in vibrant hues and floral prints.



Florals are all about having fun.  Highlight and compliment them by limiting your outfit to neutral pieces and drawing the focus to where it matters: the print.


DIY: Flower Headband for Music Festivals


CyndiBands Birthday Sets

Add some cheer to a friend or loved one by sending them birthday wishes with one of our four-birthday gift sets.  Adorned with special birthday packaging and color coordinated hair ties.  Not only will you make their birthday extra special, but they will remember you each time they wear their hair tie!  It’s a win-win.


For the One Who Loves Pink!

There is always that one friend that adores the color pink.  Make her day extra special and show her how much you care with this set of six-hair ties in different hues of pink.



For the Cotton Candy Enthusiast.

Let’s admit it, we all love sugar!  Give your friend a sugar rush with our birthday set in cotton candy inspired colors and chevron print packaging.




For the Polka-Dot Lover!

The simple and timeless style of polka dots is one never to go out of style!  Enchant your friend or loved one’s day with this popular set of hair ties in shades of blues with a pop of purple in our adorable tonal polka dot packaging.



For the Neutral Gal.

Last but not least we have our Happy Birthday set in classic colors Black & White.  This set is perfect for any friend.  The classic colors make this set so versatile it can be gifted to anyone of your friends or family.


For Any Occasion.

If you want to brighten someone’s day on a day other than their birthday, we also have a generic set of hair ties in cute gift card packaging.  The set comes with six bright and fun colors with a To and From field that can be personalized and gifted for any occasion.


Place your order online at and include a gift card with a personalized message!  Have the item shipped directly to the recipient for an added surprise in their mailbox!

Sets also available on

Featured Retailer: RUTHIE Box

No matter where you are nothing says, “I love you” more than a care package.  With social media at its peak, the classic way of communicating has gone out the door.  Hardly anyone writes letters to each other, and all you seem to receive in the mail are bills and junk mail.  Brighten up a special someone’s day by sending them a care package with RUTHIE box!

Ruthie box is a care package company that sends out high quality items in cute packaging.  Each box includes a personalized card for any occasion, whether that someone is having a bad day, going through a breakup or simply to say I MISS YOU!


How it works:

1. Think of someone that is having a birthday or any other memorable moment in their life

2. Go to and select one of their two packages (read Below for package info)

3.  Fill out order information

4. Wait for a phone call, email or letter of gratitude from the person whom you just made their day!

About the Care Package

There are two different care packages you can select from, and  even though every package has the same 5 items, no two packages are alike.  Each one is unique and special. You will not know what items it contains until the day it arrives: SURPRISE!

The ‘go to’ box


A bar of chocolate- Hand Crafted chocolate bar from the Mast Brothers

A set of 3 CyndiBands Hair Ties- Elastic hair ties that will not pull or snag your hair.

Rosebud Salve Lip Balm- A multi-purpose lip balm that soothes dry lips & skin.

Lucky Feather Necklace- Trendy Necklace that is meant to be given with inspirational words and thoughts

Coffee Mug Designed in France

The ‘deluxe’ box


2 bars of chocolate

3 pack of Rosebud Lip Balm in a vintage case

2 sets of 3 CyndiBands Hair Ties

Lucky Feather Necklace

Coffee Mug






“CyndiBands has been a perfect fit for Ruthie box. The bands are an essential go to item that are high quality and have the cutest and latest styles. My customers love them!” -Cindy B, Ruthie Box owner

Match Your Hair Color Headbands

This Summer, headbands are making an appearance everywhere from the red carpet to the gym.   They are the perfect accessory to complete any outfit and an excellent way to keep your strands in place. Play up your workout attire with any of our solid colors, or match you hair color with our Create Your Own Headband set.  Now Available in all New Neutral shades.



Can’t decide?  Black is the new Black.  Our all black set in Black Licorice is fitting for any occasion. Go for a simple yet sophisticated color that goes well with anything.


If black is too dark for you, we also have the ideal set to match your golden locks.



A set in darker chocolate hues is also available for brunettes.



Nicole from California says, “This is the only headband that stays on my head during a workout.”

Add a little sparkle to your outfit with our glitter headbands.